Reach = the number of people who saw our campaign at least once.
Total Reach: 1,400,000 – reflects only part of the campaign’s impact, as it does not include widespread coverage by mainstream digital media, which contributes significant additional visibility.
PINK DUCK RACE PARTNERS
Click here for more media files:
• Bijna 20.000 eendjes vullen Kattendijkdok voor Pink Duck Race (hln.be)
• The Story Behind the Pink Duck Race (diplomatic-world-institute.com)























































































